In the next project, I decided to create packaging for a non-alcoholic beer. I created everything, including the name JURT, which means herbs in Icelandic. The project resulted in a fresh looking non-alcoholic beer labels, brand, advertising and a landing page. This is a shot from the landing page design.
I also included an ad from this non-alcoholic beer project. This ad is referring to the idea that the beer has natural ingredients. It is so natural that you can see it in the bottle.
In my eighth image, I show work from a commissioned project. The project was about re-branding a well-known spice manufacturer in Iceland. The project included redesigning the logo, packaging and advertisements.
In the ninth image, I show part of my final major project. The brief was about encouraging young girls to continue in sports. I quickly found out that the problem was not young girls but society and how we view women in sports. The whole concept is about glitchy text and imagery, because our views are distorted. The viewer could view the whole story by using his phone and see it in AR. The style is shocking, bold and edgy, which is the whole point, to shock the audience and make them think.
The tenth and final image shows a spread from a zine I designed for the project for my final major project.